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Inflatable Travel Pillow / Bum Bag

Introducing the Its’a TowelTrapper® - the extra comfortable inflatable pillow that not only traps youe beach towels but turns into a fashionable and practical bum bag. Made from luxury materials in seven exciting colours. Adjustable easy fix elastic straps with hidden security pockets. Inflate to your preferred level, lay back, rest your neck, and relax!

Colours: Hot Pink Candy Floss Pink Lilac Breeze Caribbean Blue Royal Blue Pebble Grey Dolphin Grey

TowelTrapper® Highlights

Sunlounger pillow converts to bum bag

Inflatable Comfort

Inflate to your preferred level, lay back, rest your neck, and relax!

Itsa quality terry towelling

Easy & Secure Fastening

The easy-close buckle clips safely and securely, letting you relax safe in the knowledge that your beach towel isn't going anywhere.

Security and convenience

Bum Bag

The Towel Trapper can be worn around your waist as a stylish and practical bum bag, kept in place by a comfortable adjustable strap.

Elasticated waistband

Hidden Security Pocket

WIth a discrete security pocket and hidden zip, the Towel Trapper is a convenient place to keep your valuables safe and hidden while you relax.

Inflatable pillow and bum bag

Travels Anywhere

Designed for travel, the Towel Trapper travel pillow with the adjustable elasticated strap can be fixed around all sorts of chairs - from your car seat, to your plane seat, to your sunlounger.

Sun lounger pillow

Convenient Carry

With the shape coming from an inflatable insert, the Towel Trapper can collapse down to fit easily in your hand luggage when you travel.

Available colours

Hot Pink

Candy Floss Pink

Lilac Breeze

Caribbean Blue

Royal Blue

Pebble Grey

Dolphin Grey

Daily Mail

"We love this Itsa sunlounger cover that folds up to become a handy beach bag! It’s a great accessory for your holiday this year, and has pockets for organising essentials such as sun lotion, books and your iPod. There’s even a zipped pocket for your valuables. The Itsa come in a variety of designs and fabulous colours..."

OK Magazine

"If you’re jetting off for some winter sun this Christmas, we’ve found the ideal beach accessory – the Itsa! Beloved by Charlotte Church and Isabella Hervey, the Itsa is a bag that turns into a beach towel – complete with pockets for your book and suntan lotions."

British Invention Show

"At the British Invention Show at Alexandra Palace The “itsa” scooped the Double Gold Award for Best International Innovative Product in the leisure category 2006 beating over 120 other finalists."

This Morning

"We love this... ‘itsa’ have designed this bag that starts as a beach bag, you pull it out of the bag and it opens up, place on the sun lounger, tie it to the legs of the sunbed, and it will then act as a towel but it also has 6 side pockets to store all your bits including a secret one to store valuables. We think it is a great buy for this summer."

Daily Express

"Is it a towel? Well, it’s both called Itsa. And sure to be a hit with sun worshippers – the beach towel doubles up as a bag and a sunlounger cover. After using it to carry your sunbathing gear to the beach, it unfolds into a lounger towel, complete with ties, a side pocket and feet protector. It even has a hidden zipped pocket for valuables when you go for a dip."

The Observer

"The Itsa is a new beach towel that doubles up as a bag, so you don’t have to trek to the beach with a rucksack or lose your stuff in the sand."

Evening Standard

"Bag a smart beach towel. Itsa has a nifty bit of kit to take with you to the beach (or garden). The company’s multifunctional beach towel can be used as a bag before unwrapping it and draping it over a sun bed. As a bag, this clever item has handy pockets for essentials, loops for headphones and a secret zipped compartment for precious things, you can choose from seven vibrant colours."

Mayfair Life

"Itsa… everything... For a beach essential this summer try the ITSA multifunctional beach towel that doubles up as a bag! The bag folds out to provide a fully fitted towel for your lounger, complete with pockets, feet protector, headphone loops and a hidden zipped pocket for your valuables. Perfect for first class lounging and available in seven different colours to suit your bikini."

Lux Tripper

"The Itsa is an amazing invention that takes the simple idea of a beach towel to a whole new level. It's a beach bag, sun lounger towel and storage space all in one. The plush material starts off as a simple looking beach bag before it unfolds to become the most efficient sun lounger towel you have ever seen… This really is an invaluable item for your trip to the beach."