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Privacy Policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from the-itsa-store.myshopify.com (www.theitsa.com)

 

 

 

Personal Information We Collect

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device.
Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers , email address, and phone number. We refer to this information as “Order Information”.

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.

How do we use your personal information?

We use the Order Information that we collect generally to fulfil any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimise our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).

Sharing Your Personal Information

We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store--you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the Site -- you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

Behavioural Advertising

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by using the links below:

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

Do Not Track

Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.

Your Rights

If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are a European resident we note that we are processing your information in order to fulfil contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.

Data Retention

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

Changes

We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.

Contact Us

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e‑mail at sarah@theitsa.com or by mail using the details provided below:

The Itsa, Advantage 999 Ltd, Unit 2, Star Lane Industrial Estate,, Great Wakering, SS3 0PJ, United Kingdom

Daily Mail

"We love this Itsa sunlounger cover that folds up to become a handy beach bag! It’s a great accessory for your holiday this year, and has pockets for organising essentials such as sun lotion, books and your iPod. There’s even a zipped pocket for your valuables. The Itsa come in a variety of designs and fabulous colours..."

OK Magazine

"If you’re jetting off for some winter sun this Christmas, we’ve found the ideal beach accessory – the Itsa! Beloved by Charlotte Church and Isabella Hervey, the Itsa is a bag that turns into a beach towel – complete with pockets for your book and suntan lotions."

British Invention Show

"At the British Invention Show at Alexandra Palace The “itsa” scooped the Double Gold Award for Best International Innovative Product in the leisure category 2006 beating over 120 other finalists."

This Morning

"We love this... ‘itsa’ have designed this bag that starts as a beach bag, you pull it out of the bag and it opens up, place on the sun lounger, tie it to the legs of the sunbed, and it will then act as a towel but it also has 6 side pockets to store all your bits including a secret one to store valuables. We think it is a great buy for this summer."

Daily Express

"Is it a towel? Well, it’s both called Itsa. And sure to be a hit with sun worshippers – the beach towel doubles up as a bag and a sunlounger cover. After using it to carry your sunbathing gear to the beach, it unfolds into a lounger towel, complete with ties, a side pocket and feet protector. It even has a hidden zipped pocket for valuables when you go for a dip."

The Observer

"The Itsa is a new beach towel that doubles up as a bag, so you don’t have to trek to the beach with a rucksack or lose your stuff in the sand."

Evening Standard

"Bag a smart beach towel. Itsa has a nifty bit of kit to take with you to the beach (or garden). The company’s multifunctional beach towel can be used as a bag before unwrapping it and draping it over a sun bed. As a bag, this clever item has handy pockets for essentials, loops for headphones and a secret zipped compartment for precious things, you can choose from seven vibrant colours."

Mayfair Life

"Itsa… everything... For a beach essential this summer try the ITSA multifunctional beach towel that doubles up as a bag! The bag folds out to provide a fully fitted towel for your lounger, complete with pockets, feet protector, headphone loops and a hidden zipped pocket for your valuables. Perfect for first class lounging and available in seven different colours to suit your bikini."

Lux Tripper

"The Itsa is an amazing invention that takes the simple idea of a beach towel to a whole new level. It's a beach bag, sun lounger towel and storage space all in one. The plush material starts off as a simple looking beach bag before it unfolds to become the most efficient sun lounger towel you have ever seen… This really is an invaluable item for your trip to the beach."